How To Stimulate Customers' Right Consumption

General consumers are sensitive to numbers, such as what commodities are 15% off, the last 5 days of big sale, and three days for gold. Of course, the same is true for enterprises. This month, for example. network marketing How much performance, how many new customers, how many old customers continue to consume and so on. It can be seen that the concept of numbers can directly impress customers' consumption psychology, and is also the best performance barometer for enterprises.

Since both sides are so sensitive to numbers, it is probably a good way to write articles on figures for those companies who want to work hard in the network marketing market. Afanda, the promotion of Internet marketing, will recommend several common digital network marketing methods for you.

　 1, digital comparison, so that customers feel cheap to receive.

I remember seeing a breakfast shop like this before, a bowl of noodles 4.5 yuan, a tea egg 1.5 yuan, but the noodles and the tea egg buy together is 5 yuan. So many people will choose third, they will feel very cheap. In fact, this is a trap. Those who buy noodles only want to buy tea eggs, and the feeling of buying tea eggs is more suitable for them. In this way, we sell 2 commodities at the same time. In fact, we still earn money. Enterprises can also sell their products in a collocation way, which is not really small profits but quick turnover. Multiple marketing !

Another is that enterprises can mark the original price and the current price on the commodity, and then break the original price. At the moment, many e-commerce websites do this. Only a price user does not know how cheap this is. The original price has a contrast. As for whether the current price is real value, many users will not consider this.

　　 2, create a scarce marketing atmosphere.

Often things are scarce, but this is for commodities that are really rare. But it can be seen. Consumer For rare goods consumption concept, if scarcity plus time critical combination, then the probability of user launch will be greatly improved. Generally speaking, this combination is the most common and effective in group buying websites. In time, it is usually shown in countdown mode, which gives users a hint that "no buying at this time, only regret". Users will see that the countdown of seconds will disappear. They will generally take action, either buying it or recommending it to their friends. There is often a saying that "the quantity is limited, and the order must be fast." In times of urgency, the number of users is limited, and users who like it are usually unable to get rid of this stimulation, and often take immediate action. {page_break}
 

　 3, word of mouth marketing, so that consumers can actively spread.

Just like products sold in online stores, we can see clearly how many items we sell and what they appreciate. So many people will regard this data as the standard of purchase! This is actually the psychology of consumers' follow suit. Now, many enterprises do the same strategy when doing micro-blog marketing. On micro-blog, the number of fans is directly displayed in the conspicuous places, and the purpose is also the same. To tell those users who have not become fans, so many people have become fans of him, he is very popular. On Digg, users often see the news with high Digg numbers first, which is the same reason.

More often, enterprises need to apply the theory of digital marketing, and always make customers more sensitive to numbers. Of course, this is a proposal on the basis of our product quality and service guarantee. This is also a case of network marketing. Afanda promotion has always been able to emphasize! If we can successfully apply the concept of numbers to attract many customers, then what we need to do next is real service marketing.